AI Insights · Timothy · April 2022
Top 5 Health and Fitness Apps in Turkey for Q1 2022: Unified Platform Performance
Explore the performance trends of the top 5 health and fitness apps in Turkey for Q1 2022. Detailed insights on downloads, revenue, and active users are provided.
In the first quarter of 2022, the top 5 health and fitness apps in Turkey showed varying performance trends across downloads, revenue, and active users. Here’s a detailed look at their metrics:
Meditopia: AI, Meditation experienced a steady decline in weekly revenue, starting at about $9.9K at the end of December and dropping to around $5.8K by the end of March. Weekly downloads peaked at 18.7K in late January before tapering off to 5.3K in mid-March, and then rebounding to 14.5K at the end of the quarter. Active users also saw a decline from 113.6K in early January to approximately 75.7K in mid-March, with a slight recovery to 102.8K by the end of March.
Kompanion Intermittent Fasting showed a positive trend in revenue, increasing from $893 in late December to a peak of $3.8K in late February, before ending the quarter at $1.5K. Downloads saw a significant rise, starting at 3.7K and reaching a high of 15K in late February. Active users followed a similar trend, growing from 5.1K to a peak of 26.2K in early March, and slightly declining to 19.8K by the end of the quarter.
Freeletics: Workouts & Fitness had relatively stable revenue, fluctuating around $1.9K to $2.3K throughout the quarter. Downloads remained consistent, averaging around 500-800 per week. Active users showed a slight decline from 6.7K at the start to 5.3K by the end of March.
Period Tracker - Pepapp saw a notable increase in both revenue and downloads. Weekly revenue started at $990 and peaked at $1.9K in late February. Downloads surged from 19.5K to a high of 34.9K in late January, and then fluctuated, ending the quarter at 21.3K. Active users remained strong, hovering around 190K to 205K throughout the quarter.
YAZIO Calorie Counter & Diet experienced a decline in revenue from $2.5K in early January to $769 by the end of March. Downloads saw a downward trend from 9.5K at the start to 3.6K by the end of the quarter. Active users peaked at 98.6K in late February and gradually decreased to 81.4K by the end of March.
These insights come from Sensor Tower, where more detailed analytics and trends can be explored for these and other apps.